creativity
The ‘IKEA Real Life’ Recreates Simpsons Living Room, Friends & Stranger Things With Its Products
Amazing pictures with a 3D digital Software.
We all certainly grew up watching The Simpsons, and equally waiting for the return of the animated series on the screen. While many of us might have forgotten the animated series, the latest ad campaign from IKEA in the United Arab Emirates has brought back the memories of the show.
The Simpsons
Right after rummaging through the furniture giants catalogs to recreate some amazing iconic TV living room, the Ikea Real Life had undergone a two-month campaign to bring together all of these amazing pictures with a 3D digital Software.
“The Ikea team worked closely with the creative for months. They went through hundreds of items to find the perfect pieces that would bring those iconic rooms.”
Friends
“It was a great collaborative effort that led up to a stunning result. A true testament of what IKEA represents: a place where everyone can bring whatever idea they see or have to life.” Vinod Jayan, managing director for IKEA told Adweek.
Stranger Things
The 3D digital software pictures have however got fans talking about the campaign. Here’s what we got:
